Ryan Osborne | Branding, Marketing, Web Development

Recent Work

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web
photo & video
signage & environmental
mobile
email & social media
infographics
tradeshow

RED 2014 event site

The RED Dayton Table Design Gala is a biennial table design event that highlights the talent, creativity and imagination of the area’s top artists and designers. After 3 fabulous sold-out events at the Roundhouse, RED 2014 moved to the beautiful Dayton Masonic Center. Forty tables of ten were decorated, with the spirit of music as the unifying theme. Guests enjoyed dinner at their uniquely designed table and classic cocktails before dancing the night away amidst glamorous and breathtaking tablescapes, raising over $500,000 to fight AIDS and HIV in Central Ohio.

RED Columbus site

Building on the success of the RED Dayton Table Design Gala, a similar event was envisioned for the Columbus market. Public involvement, volunteerism and private business support are all essential to the success of an event tasked with raising $200,000 and a comprehensive site to serve as a central hub for engagement and information is a critical part.

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AIDSWalk Central Ohio site

The Dr. Robert J. Fass Memorial AIDS Walk Central Ohio is the largest HIV/ AIDS awareness event in Ohio. Last year this event involved over 1,000 walkers & runners and raised $150K in funds for 10 separate HIV/AIDS services organizations..

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Ohio Prevention Hotline site

Developed for the Ohio Department of Health, the site supports Ohio's toll-free prevention hotline. The site provides up-to-date and accurate information about many topics including STD transmission, prevention methods, and testing options. It also serves as a resource for persons living with HIV/AIDS, and acts as an information and referral service to Ohio residents and is the largest single-source provider of HIV/AIDS referral information in the state. This includes referrals to counseling and testing sites (CTSs), local health departments and task forces, mental health facilities, medical, legal and dental practitioners, etc.

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HIV Risk Meter mobile app

Launched on Android and iOS devices and funded by a grant from the Ohio Department of Health, the Risk Meter mobile app allows users to answer 3 simple questions to determine STD risk. Users simply tap the answers that best reflect their experiences and the app calculates relative risk and recommends a course of action. This app packages informational content from the Ohio Prevention Hotline site and enables offline access. Additional, real-time info based on user location identifies and displays the closest available health service offices offering STD testing and condom distribution.

The updated version of this app also features integrated analytics allowing the aggregation of data to demonstrate engagement across geographic areas and gauge user interest based on popularity of individual menu items and services for fine-tuning future updates.

Risk Meter site

To provide an easy-to-remember URL when promoting the mobile app, a small site was developed with basic info on functionality, target audiences and easily-updated links to various platform app stores. Resource and FAQ links back to the information on the Ohio Prevention Hotline site reinforced the association between the two while maintaining a somewhat separate identity for future use of the Risk Meter app itself as a white label product available for use by other states.

National Testing Day collateral

Download as a PDF

Campaign for Hope collateral

Download as a PDF

Columbus Pharmacy Signage

RED 2014 Collateral

Visit the RED Site

Knockout VIP Fight Night

Masquerage 2008

Masquerage is a a yearly masked gala in Dayton. Now in its 14th year, Masquerage draws over 1000 people annually, raising funds for ARC Ohio, a Dayton-based, statewide nonprofit serving those with or at risk of HIV/AIDS. Since its inception, Masquerage has raised more than $1,500,000 in unrestricted funds in support of HIV/AIDS case management, education, prevention, and advocacy. To date, Masquerage has attracted over 10,000 guests, masked and costumed to match the evening’s changing yearly themes.

Masquerage 2012 collateral

Dayton Med Ctr signage

Branding and signage provide immediate recognition for retail customers on building entry. Upstairs, applied graphic materials provide wayfinding help as well as enhance privacy for Case Management clients and lab patients.

Pharmacy collateral

Email & Social Media

Masquerage 2013 collateral

AIDS Walk Collateral

Visit the AIDS Walk Site

ARC Prevention materials

Masquerage 2007 site

CTG video shoot

Industrial video production for Certified Tool and Grinding CNC & EDM capabilities marketing campaign.

ARC@DRC Wine Tasting

Better Tools industrial video

Pearl identity & collateral

Better Tools tradeshow booth

Freightliner Truckside Ads

BMW Aftersales Web Portal

The BMW Aftersales Challenge is a post-sale program that some dealership sales professionals have an opportunity to take part in. Sales records generate points within the system, based on company-determined scales these are converted to equivalent values within the portal. Participants have additional opportunities to earn trips, gain additional points and expand their brand knowledge.

Blizzard Entertainment Program

Program rollout guide and training materials for employee incentive program at Blizzard Entertainment.

BTi tradeshow booth

Tradeshow booth for Better Tools Industrial, the second wave of Better Tools products focusing on saw blades, lathe tools and industrial cutting edges.